The renowned global cryptocurrency exchange, KuCoin, has officially launched its fully regulated platform in Thailand. This significant milestone, announced at a press event in Bangkok, marks a key step in the exchange's strategic expansion across Southeast Asia. The new entity, named KuCoin Thailand, began full operations on May 13, 2025, following a successful invitation-only pilot phase earlier in the year.
Operated by the local entity ERX Company Limited, which holds the necessary digital asset exchange license issued by the Thai Securities and Exchange Commission (SEC), KuCoin Thailand merges international expertise with local regulatory compliance. ERX previously managed its own platform and has now seamlessly migrated its user base to KuCoin Thailand, combining its established regulatory framework with KuCoin’s advanced trading technology and deep liquidity.
Thailand’s Digital Asset Landscape
Thailand boasts one of Southeast Asia's most dynamic digital asset markets, supported by a clear regulatory structure and growing interest from both retail and institutional investors. The country's SEC has authorized eight cryptocurrency exchanges to operate, with local platform Bitkub Online currently dominating the market.
Bitkub records a daily trading volume of approximately $70 million, while KuCoin’s global platform exceeds $3.8 billion in daily trades. By entering this competitive environment, KuCoin Thailand aims to attract a broad user base through a combination of global market access, high liquidity, and services tailored to local needs.
Strategic Importance of Market Entry
KuCoin’s expansion into Thailand is a strategically timed move. Facing heightened regulatory scrutiny in markets such as the United States and South Korea, the exchange is prioritizing jurisdictions with well-defined digital asset regulations. Thailand offers both operational certainty and access to a rapidly growing investor community.
This launch is part of KuCoin’s broader effort to establish a network of compliant entities worldwide, reinforcing its reputation as a trustworthy participant in the global crypto ecosystem. 👉 Explore secure trading platforms
Johnny Lyu, CEO of KuCoin, emphasized this commitment during the launch event:
Thailand is a pivotal market for KuCoin’s global growth. By working closely with local regulators and leveraging ERX’s infrastructure, we are dedicated to offering Thai investors a secure, fully compliant, and user-centered trading experience.
Benefits for the Thai Market
The arrival of an internationally recognized exchange like KuCoin is expected to elevate market standards, drive innovation, and improve investor protection protocols. Thai users now have access to a wider range of digital assets and advanced trading features within a regulated environment, promoting greater market participation and security.
Eligible users in Thailand can now register on KuCoin Thailand to access a full suite of trading services and participate more actively in the digital economy.
Frequently Asked Questions
What is KuCoin Thailand?
KuCoin Thailand is a fully regulated digital asset exchange operating under the license of ERX Company Limited and supervised by Thailand’s SEC. It offers local users access to secure cryptocurrency trading with a variety of digital assets.
How does KuCoin Thailand differ from the global KuCoin exchange?
While the global KuCoin platform serves an international audience, KuCoin Thailand operates under Thai regulations, offers tailored local services, and uses the compliant infrastructure of ERX Company Limited to ensure adherence to national laws.
Who can use KuCoin Thailand?
The platform is available to residents of Thailand who meet the eligibility criteria and complete the required identity verification processes in compliance with local anti-money laundering (AML) and know-your-customer (KYC) regulations.
Why did KuCoin choose Thailand for expansion?
Thailand has a well-regulated digital asset framework and a growing crypto economy, making it an attractive market for expansion, especially as global exchanges seek compliant operating environments.
What impact will KuCoin have on the local market?
KuCoin’s entry is likely to increase competition, improve service quality, introduce advanced trading tools, and enhance liquidity, providing more options and better protection for Thai investors.
Are users' assets safe on KuCoin Thailand?
Yes, KuCoin Thailand operates under strict regulatory oversight and incorporates security protocols, including custody solutions and compliance checks, to protect users' funds and personal information. 👉 Learn more about asset security